Wissam Yassine
Partner,
Middle East Sustainability practice leader
About Wissam
Expertise
Wissam Yassine leads Bain’s Sustainability practice for the Middle East region.
With over 15 years of experience as a sustainability practitioner and consultant, Wissam has advised governments, corporates, and foundations in the region and globally. His work spans a range of topics including sustainability policies and strategies, net zero transition, green technologies and investments, corporate sustainability adoption and disclosures and AI-enabled sustainability transformation.
He frequently authors thought leadership with the World Economic Forum and the World Governments Summit on sustainability topics. He also led the creation of capacity-building programs such as the MENA Sustainability Shapers and AI-powered tools such as the AI Sustainability Readiness Tool.
Wissam holds a Master’s degree in Sustainable Development from Harvard University in Massachusetts, USA, an MBA from INSEAD in Fontainebleau, France, and a bachelor in Engineering from the American University of Beirut.
Recent Insights
- “Prioritizing Sustainability in the Middle East,” World Economic Forum,November 2024, Report
- “Bain & Company announced as knowledge partner with World Green Economy Organization (WGEO) at COP29,” Press release, October 2024
- “Four Steps for MENA Companies to L-E-A-D on Sustainability,” Infographic, February 2024
- “Four Steps to LEAD on Sustainability ,” Report, February 2024
- “Now is the time for MENA organizations to pick up the pace and turn corporate sustainability commitments into action,” Press release, February 2024